You do. Every form fill lands in a lead list that belongs to your business, on your own domain. There is no vendor sitting between you and your prospects, and nothing to export if you ever leave — it was always yours.

How fast do I find out about a new lead?

The moment it arrives. A new lead sends you an alert by email, and a hot one can text you and the right salesperson at once, so you can be the first to call back. Speed to first contact is the whole game, and the app is built around it.

Does it qualify leads, or just collect them?

Both. The capture page asks the questions that matter to your business, and each lead is scored and routed automatically. The good ones rise to the top and reach the right person; the rest are still saved, just not in your way.

What do I have to manage day to day?

You work the leads — you don't run software. Wang keeps the page online, the lead records safe and backed up, the alerts firing, and the follow-up nudges going out. Your job is the part only you can do: calling the people who want to buy.

Own your lead generation pipeline

If your business runs on inbound, the leads are the asset. Tell Wang what you sell and it builds you a lead-generation business you own outright: a capture page on your own domain, every form fill landing in your own list, an alert the second a good one comes in, and the qualify-and-route flow that gets you on the phone before anyone else. Not a form connected to a tool you rent — the whole thing is yours.

What "own your pipeline" means here

Most lead tools rent you a form and keep the list on their account. Here the leads belong to your business, on a web address that belongs to your business. You own the capture page, the questions it asks, the way leads are scored, and the list itself. Nothing to export if you ever walk away — it was never anywhere else.

What Wang builds for you

Prospects fill in a form and never see an account; you and your salespeople log in to work the leads.

A capture page on your own domain — a polished landing page that asks for name, email, and phone plus the few qualifying questions that actually matter to you: the loan amount, the service needed, the budget. Honeypot and consent handled, a clean thank-you, no "check your email" dead end.
A leads inbox — every lead newest-first, with name, source, score, status, and how long it's been waiting. One click opens the full detail.
A lead detail view — their contact info, the answers they gave, the running timeline of every call and note, a status dropdown, assign-to-a-rep, and one-click email or text back.
A pipeline view — counts across new, qualified, contacted, won, and lost, so you see the shape of your funnel at a glance.

What happens when a lead comes in

A prospect submits the form and the lead is saved instantly with a status of "new." Behind the scenes the lead is scored, the prospect gets an instant auto-reply, and you get pinged. If the lead clears your bar, it's marked qualified, assigned to the right salesperson, and that person is texted so they can call while the prospect is still warm. Your rep opens the detail, logs the call, moves the status — and every move is written to the lead's timeline, so nothing gets lost between people.

The status vocabulary stays small on purpose: new → qualified → contacted → won or lost. You read where every lead stands in a single glance, instead of decoding a tool someone else designed.

The pings you actually return for

Wang watches the leads and surfaces only what's worth your attention, in your feed and on your phone:

New lead — "New lead: Maria, from the paid campaign." When leads are your whole business, every lead is signal; busy days collapse so the feed stays readable.
Hot lead — a lead that scores above your bar gets its own higher-priority card and a text to you and the assigned rep.
Won / lost — the outcome, recorded so you can see your conversion.
Leads waiting for a callback — a daily sweep finds the new and qualified leads nobody has touched yet and nudges you before they go cold.

The app also tracks your leads-per-day and your visit-to-lead-to-qualified-to-won funnel, so a drop in capture rate raises a flag on its own — you don't have to go looking.

How you get it: tell Wang

You describe the business — what you sell, who you sell to, the questions a good lead should answer — and Wang builds it production-ready and tests it in a real browser before the link reaches you. Onboard Wang the way you'd brief a new hire: your current position, your vision, where you want this to go. Hand it your brand colors, or upload a Claude Design artifact, and the capture page comes back looking like you.

you → Wang

Build me a lead-gen site for my refinance business.
The form should ask loan amount, property type, and
how soon they want to close. Score anyone asking for
over $250k and ready within 60 days as hot, and text
me the moment one comes in. Put it on my domain and
send me a "X leads need a callback" email every morning.

Everything in that message — the lead records, the logins for your team, the scoring, the alerts, the texts, the daily nudge, and the page on your domain — Wang stands up together and checks against each other. The pieces that are easy to get dangerously wrong on your own, like keeping each prospect's information private while still letting new visitors submit the form, come pre-built and audited.

What stays together

The capture page, private lead list, scoring rules, alerts, follow-up messages, stale-lead reminders, document uploads, and domain all ship as one tool. Your team sees the leads; visitors only see the form. Wang keeps the pieces connected, so a form fill turns into a saved lead, a score, an alert, and a follow-up without another rented product in the middle.

Start owning it

Tell Wang what your business needs and it builds the lead pipeline you own. If you'd rather see the mechanics first, the quickstart is the shortest path to a live URL, and how Wang works walks through onboarding Wang as your CTO.

Tell Wang →